Rao's Homemade Sauce

Roa's Sauce and parent company "Sovos Brands" contacted Blacksmith Agency to build out their new ecommerce website replatform. 

Conversion Optimization

Optimizing eCommerce UX to help develop another growth channel for the business to spread awareness, drive trial and facilitate product sales.

Fulfillment Optimization

Rebuild the backend e-commerce platform from scratch in order to deploy an an easily manageable Rao’s Homemade e-store.

Scalability

Facilitate back-end compliance with multiple shipping carriers, international shipping schemes, advanced reporting, and future-proofing.