HealthTech - Meditation and mindfulness application built for global B2C and B2B markets

A platform built for a U.S. based client, the project involved building an innovation mobile app/platform for a global audience. With contemporary features like filters, offline mode, favorites, community sharing, the app had to be accessible on the go, easy to use and engaging. The project included revamping the old, non-performing app and giving it (and the brand) a new image through the use of sophisticated deep-tech like AI and ML, elevated designs, and simplified UI/UX. The project also involved the implementation of app marketing strategies, growth hacking, and plans for expansion into global markets. Currently, the app is available and in use across 10 countries with over 20k downloads.