Grillz.com

Grillz.com was a leaky bucket that had more than 30,000 Hits but with less than 0.001 % Conversions.

The UX/UI experience didn’t lead the traffic from search engines to convert on the website even though the service and quality was on par with the competition.

The terms of use and privacy were to be updated and accessible to the customer to help avoid more than 1 million dollars worth of losses due to charge backs and unclear terms of use.

There was no customer service online, so Frenchy had to create and implement a chat bot to help decrease the amount of re-occurring questions that grillz.com was receiving from customers who just wanted more information.

Grillz.com representatives had no time to actually create the “Grillz” they were to busy manning the phones and wasting precious time on the creation of the jewelry. Frenchy did a complete facelift of the design, the user experience, and implemented tactics to decrease the number of inquiries via telephone to increase the actual number of conversions, and lead generation by more than 1000%.