TheRealLuxury

TheRealLuxury is a premium online marketplace based in Slovenia, offering high-end products like Rolex watches, Hermès bags, Louis Vuitton scarves, exclusive alcohol, luxury furniture, jewelry, and cosmetics. Operating since 2020, the platform serves both B2C and C2C markets, allowing customers to buy, sell, and rent luxury items, extending their life cycle.

The Challenge

The client hired a contractor to redesign and upgrade the marketplace. After six months, the contractor failed to deliver and handed over the project to Simtech Development. Key issues included:

• Expired SSL certificate, risking customer data and trust;

• Full server storage, causing the site to crash;

• Outdated design unsuitable for the luxury segment;
   

• No technical team or proper documentation from the start.
   

Project Goals

1. Restore the marketplace’s stable and secure operation;

2. Set up a reliable hosting environment;

3. Conduct a technical audit in preparation for redesign;

4. Integrate a new design before Milan Fashion Week;

5. Enable easy content management for the client’s team.
    

Simtech Development Solution

• Infrastructure & Security. We migrated the website to optimized servers with assistance from our partners at Scalesta, renewed the SSL certificate, and set up 24/7 performance monitoring.

• Site Audit. Identified major issues, including manual monitoring of C2C sales and hard-coded elements that blocked content updates.

• Design Integration. Implemented the client’s Figma designs, added animations, optimized images, improved mobile responsiveness, and revamped the user account interface.

• Content Management. Replaced hard-coded sections with admin tools, allowing the client to update banners, articles, links, and product blocks independently. Provided training and support for the client’s team.
   

Results

• The first phase of redesign was completed 2 weeks ahead of schedule;

• Infrastructure was stabilized, and security risks were eliminated;

• The client gained full control over site content without developer involvement;

• The site became visually appealing and functionally suited for luxury eCommerce.
   

Client Testimonial

“Simtech Development delivered exactly what we envisioned. The team worked fast, clearly, and professionally. We’re fully satisfied with the result and look forward to further collaboration”, —- shares Valentina Konrad, the CEO of TheRealLuxury

Get more details from our case study: Marketplace upgrade for a supplier of luxury goods and premium brands