Loop News 4 - Mobile

After we designed and developed the first generation Loop News flagship product for Trend Media in 2015, their parent company Digicel Group Ltd. took note of the success and in 2020 fully invested to grow the digital platform to its full potential.

The goal for the project was to complete a major overhaul, integrate artificial intelligence and improve the mobile app with new features so that Loop News would deliver the kind of news users want, when they want, and how they want it … all in a way that promotes continuous interaction, social engagement, and sharing.

The requirements called for a complete overhaul to support major functional upgrades for the front and backends of the platform.
Infrastructure Migration
Application Architecture Optimization
Artificial Intelligence Based News Feed
New User Management and Notification System
Interactive Drag and Drop Content Placement Editor
New Responsive UI Design

We provided a multi-phased iterative approach that supported continuous deliveries, a successful launch and ongoing support.
Strategic Planning Workshops
Multi Phased Development Plan
Infrastructure Migration
R&D Proof of Concepts
UI/UX Design and Prototyping
Iterative Development
Continuous Testing and Delivery
Ongoing Support / SLA

With the all new Loop News mobile app, user stay informed and join the conversations in real time about the most recent breaking news stories delivered straight to their smart feeds on their mobile phones.