United India Insurance

United India Insurance wanted a facelift to their current platform with an upgraded, interactive and intuitive customer engagement web platform with automated self-service capabilities to elevate its brand image and stay relevant with current market dynamics dominated by digital transformation.

 The existing legacy platform was unresponsive, slower and complex. Agents used to spend most of their time to ensure operational elements like updating content in the website, performing standard transaction workflow instead of focusing on their core competencies of expanding their customer base and better servicing their customer due to the legacy server and database management and complicated customer interface.

They wanted a complete rebranding of their existing platform with an interactive, streamline and faster customer interface with updated information regarding product portfolio and enhanced self-service capabilities for an end to end next-gen customer journey from enquiry, tender, purchase, transaction and case management.