Norgen Biotek – Leading Canadian Biotechnology Company
For Norgen Biotek – Leading Canadian Biotechnology Company
About Norgen Biotek – Leading Canadian Biotechnology Company
Norgen Biotek, established in 1998 in Thorold, Ontario, is a leading biotechnology company renowned for its innovative research solutions in sample collection, preservation, extraction, and detection.
Business Needs:
Norgen Biotek needed a solution to integrate referral points into their e-commerce platform. The challenge was automating point allocation to users after purchases, incentivizing sales and referrals. The goal was to ensure efficient, accurate reward distribution for customer transactions.
Our Approach:
We transformed Norgen Biotek’s needs into a seamless solution by customizing the Drupal “Commerce User Points” module to integrate referral points into their e-commerce platform. After thorough analysis and collaboration, our dedicated Drupal developers tailored the module to enhance online payments, track points, and categorize user discounts. With robust security and ease of use, the solution met Norgen Biotek’s goals for efficient point distribution and improved customer engagement.
Our Solution:
We customized the "Commerce User Points" module for Norgen Biotek to create an efficient referral system. Key features included awarding points only for first-time purchases, a referral bonus to boost early engagement, a $100 minimum order threshold for point eligibility, and customizable point names aligned with their branding. The system also included easy-to-manage tabular points storage and refined referral link visibility, enhancing the user experience and supporting Norgen Biotek’s business goals.
Final Outcome:
Our Drupal module customization significantly improved Norgen Biotek's e-commerce platform, streamlining the referral process and incentivizing new customers through exclusive points awarded on first purchase.
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